Social Studies
US-Israel war with Iran could change cyber-threat landscape, experts say
While cyberattackers may try to take advantage of the war in the Middle East, one expert says there's no major escalation at the moment.
Revalidate Page
Social Studies
Social & Influencers
Inside Vita Coco’s ‘super fluid,’ organic-first social strategy
The brand’s latest stunt, a jingle with creator Romeo Bingham, helped boost the company beyond 1 million followers on TikTok.
Social & Influencers
‘We all hate ads’: How Liquid Death is keeping social marketers on their toes
The beverage brand’s writers’ room–esque, in-house team has built a following of 14+ million with a commitment to making people laugh at nearly any cost.
Social & Influencers
The secret sauce behind Taco Bell’s sustained social engagement
Nicole Weltman, head of social and PR at Taco Bell, shared how the brand listens to and delivers on what its fans want online.
Social & Influencers
How the National Park Service became a social media behemoth
From Fat Bear Week to “fluffy cow” bison PSAs, the agency is reaching millions of followers through “edutainment.”
Social & Influencers
How Chili’s continues to drive sales from social media
For 17 consecutive quarters, the restaurant chain has seen sales grow—and CMO George Felix credits that, in part, to its social presence.
Social & Influencers
Behind Amtrak’s ‘chaotic brain rot’ social strategy
The passenger railroad balances humor with informative posts to cater to a wide range of potential customers, an exec told us.
Get marketing news you'll actually want to read
Marketing Brew informs marketing pros of the latest on brand strategy, social media, and ad tech via our weekday newsletter, virtual events, marketing conferences, and digital guides.
By subscribing, you accept our Terms & Privacy Policy.
