The senior director of strategy at Billion Dollar Boy told us about the platforms he’s eyeing and the advice he has for marketers looking to level up their work with creators.
The Olympic Torch paid a visit to Cannes, while attendees talked brand deals with women athletes.
“Cannes Lions and Viral Nation are kind of looking at this one as, ‘Let’s kick butt and get as many learnings as we can,’” Joe Gagliese, co-CEO and co-founder of Viral Nation, told us.
The advertising festival’s first day was Monday.
Only users of X, formerly Twitter, report regularly getting news from the platform.
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