Data & Tech
David Droga to step down as CEO of Accenture Song
The industry heavyweight will transition from the role on Sept. 1 but will continue on as vice chair.
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TV & Streaming
Our biggest takeaways from this year’s upfronts
Sports, simplified streaming, and Steve Aoki were just some of the things attendees saw this year
TV & Streaming
This year’s best jokes from the upfronts
Comedians like Seth Meyers, Seth MacFarlane, Jimmy Kimmel, Conan O’Brien, and Jamie Foxx took shots at rivals and lampooned the state of the industry throughout the week.
Ad Tech & Programmatic
Inside Spotify’s evolving ads strategy
Ad exec Ann Piper shared how advertisers are adopting Spotify Ad Exchange and generative AI audio ads.
TV & Streaming
How Netflix blew up the TV industry—and shaped a new one
Almost 28 years in, the entertainment juggernaut has revolutionized streaming and is trying to do it again with advertising.
TV & Streaming
NBCU kicks off upfronts week touting company-wide unity—and needling competitors
“Our opinion has been, and always will be, that ads are god’s gift to the world,” ad sales chief Mark Marshall said during a star-studded presentation at Radio City Music Hall.
Social & Influencers
Meta touts creator partnerships, video, and livestreaming options at NewFronts
The pitch, featuring creators like Tiff Baira and comedian Roy Wood Jr., is part of a continued creator focus from the tech giant.
TV & Streaming
This upfronts season, NBCU is focused on making ‘existing media work harder’
EVP, Strategy Gina Reduto shared the media giant’s priorities ahead of its presentation.
TV & Streaming
Netflix overhauls its home screen so users don’t have to do ‘eye gymnastics’
The first major change in more than a decade comes as the streamer aims to make its programming more discoverable and its app easier to navigate.
Ad Tech & Programmatic
Roku leans on ad-tech investments to navigate rocky economic climate
In an environment that “demands agility,” company execs are framing CTV as a performance channel.