Jack Appleby

marketingbrew.com

Brand Strategy

Campaign Creative

Can Chat GPT build an entire brand?

Social & Influencers

Social Media Strategy

How to make text-only content for Instagram and TikTok

X/Twitter

How to use Twitter’s new 4,000-character tweets

Paysafe

This article serves as a primer on the 4-part series I wrote with

, the payment solutions provider focused on making small-business payments seamless, safe, and secure. Check out the series over at Paysafe for the tips and tricks you’ll need to become a social media star!

Branded Content Article

Four essential social tips for your small-business needs.

How can SMB owners build their brands?

Not every post needs to be brand new

You should post your best social content again and again

Maybe we let the humans keep tweeting for now

Can ChatGPT replace social media managers?

And when is it safe after a crisis to start posting again?

When should your brand go dark on social media?

There are much better ways to show up on the purple platform

No, your brand doesn't need a Twitch channel

How an Instagram dinosaur comic tells stories, makes shareables, and sells merch in a single post 

Brand Building

Use LinkedIn to build your career personal brand, not Twitter